Return value from previous row

Try as a new column

Previous Row =
	
        MAXX(FILTER (
            'Segment Data',
            'Segment Data'[Segment date] = EARLIER ( 'Segment Data'[Segment date] )
			'Segment Data'[Segment Start] < EARLIER ( 'Segment Data'[Segment Start] )
        ) 'Segment Data'[Segment Total] )
  OR      
Previous Row =
	
        MAXX(FILTER (
            'Segment Data',
            'Segment Data'[Segment date] = EARLIER ( 'Segment Data'[Segment date] )
			'Segment Data'[Segment ID] = (EARLIER ( 'Segment Data'[Segment ID] ) -1)
        ) 'Segment Data'[Segment Total] )

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