Is it possible to use measure only for certain rows

[Anonymous]

Is it possible to use measure only for certain rows of matrix. In my case I need to use measure only for row called "3 - Валовая прибыль"

[amitchandak]

@Anonymous , I have discussed approach in case P&L , check if that can help 

Power BI How to get the P&L formatting right: https://youtu.be/C9K8uVfthUU

[Anonymous]

in my view, the Dax expression I will write will sum all previous column sums by month, and I need this to work for only one row