Funnel chart – how to display more than one value?

Hi mkmarcelo 

What You Can and Can’t Do with the Native Funnel Visual

✅ You Can:

• Display one measure per category (stage)

• Show one number as a data label (the value in the Values field)

• Add additional metrics to the tooltip

❌ You Can’t (as of now):

• Display more than one measure directly in the funnel visual

• Customize data label content beyond the primary value

Workarounds

🔹 1. Use a Custom Funnel Chart Visual

If you're open to custom visuals, check these from AppSource:

• “Funnel Plot by MAQ Software”

• “Funnel Chart by xViz” – allows multiple metrics and advanced labeling

• “Advanced Funnel” by ZoomCharts

Some support:

• Multiple KPIs side-by-side

• Rich data labels

• Formatting like tooltips, progress bars, and interactivity

⚠️ Be cautious with licensing (some are freemium).

2. Stacked Bar Chart Alternative

If exact funnel shape isn’t essential, a horizontal stacked bar chart gives:

• More control over labels

• Ability to place both “count” and “avg ticket” as separate measures

• Flexible tooltips, legends, and color rules

You can even simulate a funnel-like visual by sorting stages and formatting bars to taper visually.

3. Overlay Labels with DAX & Shapes

For static reports:

• Create DAX measures for each value (e.g., count, avg ticket)

• Use a matrix or card visual aligned next to the funnel to simulate multi-metric labels

Or manually position textbox overlays if the data is static (not ideal, but works in a pinch)

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