Report Filtering in Power BI embedded.

Hi,

I published a dashboard on my website using the Power BI embedded - using Azure portal. 

So, now I want to customize my reports in automatically based on user logins. For an example, when user 1 log into the web page my Power BI reports should filter based on user 1.

Is there any possible way? I'm using PHP website. 

Please give your help. 

Thanks.