Skip to main content
cancel
Showing results for 
Search instead for 
Did you mean: 

Get Fabric certified for FREE! Don't miss your chance! Learn more

Reply
dutchgarma
Regular Visitor

Google Analytics/Adwords Connector provides wrong cost data

Hi,

 

I'm using the google analytics connector to get adwords data into power bi. More specifically I need Adwords costs data, per month of the year, per Adwords campaign. So every campaign/month combination is 1 record. The issue I run into is that all cost data (total costs, cost per conversion etc) seems to be 20-30% higher than what I see in the Google Adwords interface. Anyone have a clue what might cause this? Non-cost data like page views and clicks are correct.

 

It seems to be an issue related to currencies; Our US account reports the correct data, but all other accounts (most of them in EUR) report wrong data. 

  

EDIT: Power Query sample:

 

let
Source = GoogleAnalytics.Accounts(),
#"111111" = Source{[Id="111111"]}[Data],
#"UA-111111-25" = #"111111"{[Id="UA-111111-25"]}[Data],
#"22222222" = #"UA-111111-25"{[Id="22222222"]}[Data],
#"Added Items" = Cube.Transform(#"22222222", {{Cube.AddAndExpandDimensionColumn, "ga:month", {"ga:month"}, {"Month of the year"}}, {Cube.AddAndExpandDimensionColumn, "ga:year", {"ga:year"}, {"Year"}}, {Cube.AddMeasureColumn, "Cost", "ga:adCost"}}),
#"Filtered Rows" = Table.SelectRows(#"Added Items", each ([Month of the year] = "01") and ([Year] = "2017"))
in
#"Filtered Rows"

 

0 REPLIES 0

Helpful resources

Announcements
Sticker Challenge 2026 Carousel

Join our Community Sticker Challenge 2026

If you love stickers, then you will definitely want to check out our Community Sticker Challenge!

January Power BI Update Carousel

Power BI Monthly Update - January 2026

Check out the January 2026 Power BI update to learn about new features.

FabCon Atlanta 2026 carousel

FabCon Atlanta 2026

Join us at FabCon Atlanta, March 16-20, for the ultimate Fabric, Power BI, AI and SQL community-led event. Save $200 with code FABCOMM.