Skip to main content
cancel
Showing results for 
Search instead for 
Did you mean: 

The Power BI Data Visualization World Championships is back! Get ahead of the game and start preparing now! Learn more

Reply
rocky09
Solution Sage
Solution Sage

Common using KPI Formulas

Hello Fellow Powerbians,

 

I am just wondering is there any place or a book that can have the most common using KPI's with their formulas. So, I can practice with them.

I found the list of different KPI's as per their domain. But, I don't have enough luck to get the formulas?

Here are few KPI list as per their domain

 

Examples of Sales KPIs

Number of New Contracts Signed Per Period
Dollar Value for New Contracts Signed Per Period
Number of Engaged Qualified Leads in Sales Funnel
Hours of Resources Spent on Sales Follow Up
Average Time for Conversion
Net Sales – Dollar or Percentage Growth

 

Examples of Financial KPIs

Growth in Revenue
Net Profit Margin
Gross Profit Margin
Operational Cash Flow
Current Accounts Receivables
Inventory Turnover
EBITDA

 

Examples of Customer KPIs

Number of Customers Retained
Percentage of Market Share
Net Promotor Score
Average Ticket/Support Resolution Time

 

Examples of Operational KPIs

Order Fulfillment Time
Time to Market
Employee Satisfaction Rating
Employee Churn Rate

 

Examples of Marketing KPIs

Monthly Website Traffic
Number of Qualified Leads
Conversion Rate for Call-To-Action Content
Keywords in Top 10 Search Engine Results
Blog Articles Published This Month
E-Books Published This Month

1 ACCEPTED SOLUTION
AllisonKennedy
Community Champion
Community Champion

@Greg_Deckler  are any of these in your DAX Cookbook?


Please @mention me in your reply if you want a response.

Copying DAX from this post? Click here for a hack to quickly replace it with your own table names

Has this post solved your problem? Please Accept as Solution so that others can find it quickly and to let the community know your problem has been solved.
If you found this post helpful, please give Kudos C

I work as a Microsoft trainer and consultant, specialising in Power BI and Power Query.
www.excelwithallison.com

View solution in original post

2 REPLIES 2
AllisonKennedy
Community Champion
Community Champion

@Greg_Deckler  are any of these in your DAX Cookbook?


Please @mention me in your reply if you want a response.

Copying DAX from this post? Click here for a hack to quickly replace it with your own table names

Has this post solved your problem? Please Accept as Solution so that others can find it quickly and to let the community know your problem has been solved.
If you found this post helpful, please give Kudos C

I work as a Microsoft trainer and consultant, specialising in Power BI and Power Query.
www.excelwithallison.com

Yes, the DAX Cookbook has some real-life scenarios. I can first try with the book. Thanks for the reply.

Helpful resources

Announcements
Power BI DataViz World Championships

Power BI Dataviz World Championships

The Power BI Data Visualization World Championships is back! Get ahead of the game and start preparing now!

December 2025 Power BI Update Carousel

Power BI Monthly Update - December 2025

Check out the December 2025 Power BI Holiday Recap!

FabCon Atlanta 2026 carousel

FabCon Atlanta 2026

Join us at FabCon Atlanta, March 16-20, for the ultimate Fabric, Power BI, AI and SQL community-led event. Save $200 with code FABCOMM.