Google Analytics description of measures

[bebeto]

Hi,

Could anyone tell me where can I find a table or something similar with the description of measures (and dimensions) in Power BI obtained from Google Analytics?

When I create the connection from Power BI to Google Analytic, Power BI creates a tree with some folders. In Adwords folder, for example, there are several metrics... What does each of them mean? CPC, CPM, CTR...

[v-qiuyu-msft · Accepted solution]

Hi @bebeto,

In Power BI Desktop, when we connect to Google Analytics, the connector is relying on the Google Analytics Core Reporting API. So in your scenario, you can look at this Google reporting API document to find corresponding meaning of dimensions and metrics: Dimensions & Metrics Explorer.

Best Regards,
Qiuyun Yu

[bebeto]

Thanks a lot @v-qiuyu-msft !