Power BI is a great tool for those that need to analyze data, but not all users are equal in their knowledge of PowerPivot, Excel or the underlying data sources. Some users just want to see and act on data. In the current model, users have to have a PowerBI license to even see a report. So, instead of building or buying a separate visualization layer to go over SSAS or SSRS, why not make PowerView extensible? Give me a very economical or even free limited user tier that can only consume web reports, but no Excel access. You can even assume these users are E2/E3 subscribers. Next, let me embed PowerView reports in a webpage and license concurrent users / access for external users to access report in a view-only fashion. In either case, exporting the underlying report data would be a great bonus. Go a step beyond a simple embed and create an API to design contextual embeds that pre-filter or scope a PowerView chart based on GET parameters. All in all, if PowerBI is going to be an end to end reporting solution, make it that way by design. I need not only the enhanced data analytics capabilities, but the ability to profilerate a pre-packaged, actionable view of the data to a broader, less technical (and hopefully less costly) audience.
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