Dynamic Measure Name based on Slicer/Filter selection

We should be able to dynamically change the name of a measure based on the value selected on a slicer. For e.g. A slicer has 3 items : MTD, QTD AND YTD We have a measure known as Average Sales. Now based on the option selected the name of the above measure should change as 'Average Monthly Sales', 'Average Quarterly Sales' and 'Average Yearly Sales'. We can control the values changing dynamically on that measure based on selection, but changing the measure name would be a useful feature to have.