Refresh taking more time

Hi All,

I have a desktop report which is deployed to the report server ( not services). The backend data source is a SQL Server database (VIEW). The report takes 2-3 minutes to refresh. The VIEW keeps growing everyday. The old records do not change, I mean the underlying tables do not do any UPDATE, it is just INSERT. Is there a way when the user clicks on the refresh , it just refreshes the new rows? I know it won't work that way , but just curious if there is a workaround.

Thanks