Forum Discussion

raymondpocher's avatar
raymondpocher
Advocate III
5 years ago

Power BI Google Analytics 4 Connector

Hello Community, Google Analytics 4 is coming and I am wondering if the native Power BI Connector can be used to pull Data from the Google API. I already have some accounts in place but cant see the...
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Adamboer's avatar
Adamboer
Responsive Resident
3 years ago

Yes, it is possible to pull data from Google Analytics 4 into Power BI using the native Google Analytics connector. However, as of now, the native connector in Power BI only supports Google Analytics Universal Analytics (UA) version and does not support Google Analytics 4 (GA4) version.

To pull data from GA4 into Power BI, you can use a third-party connector like the "Google Analytics Pro" connector developed by CData Software. This connector allows you to extract data from GA4 using its API and import it into Power BI.

Alternatively, you can also export data from GA4 as a CSV file and then import it into Power BI using the "Get Data" feature in Power BI. However, this method may not be feasible if you require real-time data or have a large amount of data.

Overall, while the native Power BI connector does not currently support GA4, there are other options available for importing GA4 data into Power BI.