Google analytics not importing all data

[Anonymous]

Hi all,

When I run a data import for Google Analytics, it's only pulling tiny subsets of data (almost like a sample). 

Are there any known issues with the connections anyone is aware of? Or a setting that prevents the import from pulling the full data set?

Thanks

[v-frfei-msft · Accepted solution]

Hi @Anonymous ,

In Power BI Desktop, the built-in Google Analytics connector relies on Google Analytics Core Reporting API. Please review this article to check if you can combine Gender dimension and Sessions metrics using Google Analytics Core Reporting API.

In addition, for the difference between Google Analytic report and Power BI report, please check product team's response.

"The API we're using for Google Analytics is the one available to free users, and that API is known to return less accurate values for high volume sites due to the way it samples data. Unfortunately, the API for Google Analytics Premium customers is significantly different than that for the free users, so we'd need to implement a new connector specifically for Premium in order to get the more accurate values. This is not currently on our roadmap. Customers who would like to see this feature should request it or upvote it (if already there) at ideas.powerbi.com."