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bw17's avatar
bw17
New Member
9 years ago

Google Analytics Bounce Rate Percentages not Matching with GA

Hi,   I pulled in data using the Google Analytics pack into Power BI and noticed that some of my Bounce Rate % values are not matching with what's being reported in GA. It only seems to affect some...
bw17's avatar
bw17
New Member
9 years ago

Hi,

 

I pulled in data using the Google Analytics pack into Power BI and noticed that some of my Bounce Rate % values are not matching with what's being reported in GA. It only seems to affect some of the values, for example, in GA the bounce rate % is reported as 65.10% whereas in Power BI, the same page for the same date is reporting at 71.2%. Has anybody seen or has fixed this issue before? 

 

Any help would be greatly appreciated.


Thanks

  • RichFrederick's avatar
    RichFrederick
    Frequent Visitor
    8 years ago

    The Bounce Rate in Power BI is calculated for all traffic sources. In Power BI add a page level filter for "Source & Medium" and exclude traffic from "Google CPC".