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Jishan17's avatar
Jishan17
Regular Visitor
1 year ago
Solved

First Report

Hi All,   This is my first report, can you please review and provide feedback if any.     Also let me know any source for dataset apart from kaggle to practice.   Link for the report ht...
  • hnguy71's avatar
    1 year ago

    Hi Jishan17 

    For a first pass, I think this is okay. Thank you for sharing with the community your very first report! It takes a lot of courage to post and ask the community for feedback!

     

    Some basic things I would consider...

     

    Who is your intended audience(s) for? This should be the first thought when building any new report / dashboard. What information are you attempting to share/portray to your audience? For me, the information or data you're sharing should almost be like telling a story...

     

    Here's a great article on telling effective stories with your data: https://www.datacamp.com/blog/telling-effective-data-stories-with-data-narrative-and-visuals

     

    Next, if we're only focusing on UI/UX.... here are my initial feedback:

     

    1. margins should be evenly spaced with pixels divisible by 4 or 8
    2. visuals should be evenly spaced across. Use a grid system
    3. blue background on visuals are a little too distracting and takes away focus from the information being shown. Should soften it with a light gray or even white. The current use of color is causes confusion and leads to misinterpretation of data.
    4. Visuals are too sharp. Think about adding a softer rounded border corner for your visuals.
    5. For your card KPIs, if you do not need decimals, remove them as they're also distracting. Round to whole numbers.
    6. From your top 4 KPIs, it's hard to determine which one is the most important. I typically read left to right and from top to bottom in what we call an "F" pattern visual hierarchy. I'm assuming Sales is more important than Net Income, but understanding a bit of Finance, perhaps Net Income is actually what I'm most interested in seeing. In any case, which ever is the most important should also be slightly bigger than the others. By having all the same size, this would typically mean that all the KPIs are equally as important (not one over the other).
    7. Avoid using true colors (white, black, red, orange, yellow, blue, etc.) 
    8. Your product line visual has no aggregate data, I would remove it.
    9. Remove unneccessary visual elements such as Y-axis labels and titles. There's something call the "ink-to-data" ratio that you can read to give you a better understanding: https://deliveringdataanalytics.com/the-data-to-ink-ratio-chart-makeover/
    10. I would add back some values back to the visual. In your visuals, you're currently asking me to guess and understand the actual value of each plotted value. That's very memory intensive for us humans. Spoon-feed the information.


    I could probably go on further but I'll stop here. Some final words...  there are some additional design principles that I want you to research:

     

    1. Gestalt Principles
    2. Hick's Law

     

    If you can apply all of these, you would have an amazing dashboard! Keep up the good work!

  • hnguy71's avatar
    hnguy71
    1 year ago

    Hi Jishan17 

    There's slight improvements but honestly, not by much... At the moment, it is just too busy with too much distractions and it's hard to consume and understand the data.

     

    Let's use your same data but design it differently. As an example, I'll create the wireframe and you attempt to recreate it in Power BI:

     

    As part of your excercise, you should be concious of the design principals previously shared in my other post.