Discrepancy in Measure Results Between Different Visualization Types

hello everyone, 

i need your help , 

I'm encountering an issue with a DAX measure in Power BI where the results differ between different types of visualizations on the same report page. The measure is intended to count occurrences of a specific keyword within a text column. However, I'm observing inconsistent behavior when comparing card, table, and graph visualizations.

- i did try with two dax function , same result,  

LocationCount = 
var location_table = 
    FILTER(
        'all content', 
        CONTAINSSTRING(
            'all content'[Location(s)], 
            SELECTEDVALUE(
                'location list'[Location(s)]
                )
            )
        )
var location_number = 
   COUNTROWS(location_table)


return 
  location_number 

VAR LocationPartsCount =
SUMX(
    'all content',
    IF(
        SEARCH(
              SELECTEDVALUE('location list'[Location(s)]),
                'all content'[Location(s)], 1, 0) > 0,
            1,
            0
        )
    )
RETURN LocationPartsCount

- In a card visualization, the measure seems to work correctly, providing the expected count of occurrences.
- However, when the same measure is used in a table or graph visualization, it only counts occurrences where the keyword is  equal (=) and not when it's part of a larger text (e.g., "Mongolia|United States|other county").

- I've double-checked the measure's DAX syntax and data model to ensure accuracy.
- I've reviewed the columns and filters used in both table and graph visualizations to match the setup in the card visualization.
- Data has been refreshed to ensure changes are reflected accurately.

=>  the keywords are in separate table
but what is weird in this case, is that it woks perfectly for other column,  like tags column, or names 
but not for location.

do you have any idea ?

thank you 

if i can expliain more, plz tell me