I want to pull data from GA4 to PowerBI. There are a lot of external connectors available in the market, like Dataddo, funnel, etc., but what is the alternative if one doesn't want to use external connectors for various reasons?
@Wassam_Masood Well, there are not many options and there are no plans for a native connector as far as I know. As a non-coding person (don't know if that's your case too) I had to go for a 3rd party connector. It was a pitty cause I wanted to avoid that option too. I've tried Supermetrics (but has no PBI as a destination, so you first have to export your GA4 data to Google Sheets and then to PBI) and also Windsor.ai connector. Currently, I still use Windsor and I can see my GA4 data up to the last 28 days for free, so since I always make monthly analysis I don't have any problem with that
I too was frustrated with the lack of direct connection options. There is an official plan to build a native connector but in the mean time I wrote a custom connector that you can use. It takes a wee bit of setiing up but give it a go.
