Count not coming !

Hi !

Little Urgent Kindly help !
I am trying to count no of L (Leader) , C (Challenger), E (Explorer)which is an output of a if condition from a measure.
By combination of count will be Category X Country X Brand.
When I am selecting single category I am getting the correct count but with multi select it is showing wrong and with Select ALL it is showing blank. 
Refer the data in the drop box with pbix file:-
https://www.dropbox.com/sh/zwl481drh2zn7mz/AAA3FDfcBfw5aBGDNiULqm4ka?dl=0

Refer the pic:-
Coming Correct !

Coming Wrong !

Your help is appreciated !
Thanks in advance😀