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ValeriaBreve
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1 year ago

Valentine's Sales Data Exploration

Welcome to the analysis of Valentine's Sales Data!

Data is sourced from Kaggle and it is 2023 Valentine's Day sales. "This dataset is synthetically generated to simulate real-world retail transactions during Valentine's Day. While the data is not derived from actual customer records, it has been carefully crafted to reflect realistic purchasing behaviors, trends, and patterns observed in the retail industry during this holiday season." Valentines Sales Data

 

The report consists of 3 main pages, which will reveal an analysis of the Valentine's data and let you ultimately explore the data by yourself.

In "Takeaways", you will find main sales data trends, while in "Gender Preferences" you will analyse the differences in buying patterns between men and women. Last but not least, in "Explore the data" you will be able to use your own filters and selections to inquire specific datapoints. Check out the video on the page for a quick tutorial on how to use the chart!

 

Tech spec:

Many of the charts for this report have been created with DENEB Deneb: Declarative Visualization in Power BI | Deneb in Vega-lite language. Categorical color scheme created with Colorpicker for data | tristen. Contrast and color-blind safe colors checked with Color blind safe colors on color wheel | Adobe Color.

 

Of course, the theme for the challenge is love... so all the point marks of the charts have been made heart shaped 😉 

 

 

 

 

 

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