Problems to show images in paginated report

I am trying to show some images in the body report but, nothing is happening, as can you see the column D from the screenshot, it is only showing the code, I am resolving the column from the data base, on the other hand I did add an Image object to the body and setup it as Database source, see figure two, you can notice that it has being showing without problems, can you guys advice me about the best way to solve this issue, also I drag and drop the image column to the body, nothing special