AI Text Analytics fields returned

Hi Anonymous ,

Azure will take a swift amount of time and create a new column named CognitiveServices.ScoreSentiment which now contains the sentiment value of the news. This was performed by the use of the Azure Cognitive Services - Score Sentiment feature which is integrated into the premium version of Power BI. Here, in the backend, the Power BI will make an API call by itself to Azure Cognitive Services Text Analysis Model which will return the Score Sentiment value on the Power BI automatically.

As we can see, the values are between 0 and 1.

The closer the Sentiment value is to 1- it can be recognized as more Positive News and the closer the sentiment of the news is to 0, it can be understood are more negative.

You could add a Conditional Column to make this outcome more intuitive.Suppose if the sentiment value is above 0.5 the News is Positive, 0.5 precise as Neutral and below 0.5 as Negative.

Refer to:

A CLOSER LOOK AT TEXT ANALYTICS (SCORE SENTIMENT) IN POWER BI DESKTOP

SENTIMENT ANALYSIS IN POWER BI DESKTOP

Azure Text Analytics and Power BI

Power BI Tutorial - Sentiment Analysis

Best Regards,
Eyelyn Qin
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