Licensing PowerBI Embedded for external users

Hi praivan,

I would answer the last question first. It could be the key point of your questions.

4. To be simple, Power BI Embedded embed Power BI Service contents into the application of customers. Power BI Service is a cloud service, which means we need to upload the data to Power BI. The Direct Query mode won't store data directly.

1. That depends on your embedded mode. 

1.1 The embedding-for-your-organization, also known as "User Owns Data", asks everyone to have a Pro account.

1.2 The embedding-for-your-customers, also known as "App Owns Data", only requires one Pro account. Please refer more from other answers below.

2. No, the reason is the same as the answer 1.2. Another situation is "User Owns Data" with Premium capacity.

3. The power-bi-embedded capacity could be enough. It's mandatory and is one of the two choices for the scenario "App Owns Data". Please refer to #move-to-production.

Other references: embedded-faq#what-is-the-difference-between-power-bi-premium-and-power-bi-embedded.

Best Regards,

Dale